History

 

Established in 1989, Opticsflair Vision Pte Ltd is a private limited company specializing in the distribution of quality brands of eyewear in Singapore and Malaysia. Our aim is to introduce the best and most fashionable eyewear for the eyewear industry. We advocate a cooperative model of doing business with all of our suppliers and partners.

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Market Coverage

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Opticsflair Vision Pte Ltd  has a comprehensive sales network in Singapore which we work extremely closely with. These curated stores are of mid to high profile that most effectively represent the brands that we distribute. On the Malaysia side, Opticsflair (M) Sdn Bhd has covers an extensive network in the whole of Malaysia, and the majority of our network comprises mid to high end stores which effectively represent the brands we distribute to.

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We are extremely effective at managing launches and raising public awareness of the brands we represent. Our strategy involves comprehensive and pro-active advertising, publicity campaigns, brand building activities which includes above the line and below the line strategies to constantly enact a win-win situation for all of our partners.

 

We are constantly planning and organizing for every season to ensure that adequate and effective publicity end result is achieved for brands we represent.  We have cultivated a strong relationship with the various press and fashion media writers and thereby effectively getting strong publicity for our represented brands.